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Website builders are a cost-effective and user-friendly solution for modern websites.

With increasing digitalization, a well-developed and well-maintained website is more critical than ever. However, developing and maintaining a website can be a time-consuming and expensive process. This has led to growing interest in website builders as a more cost-effective and user-friendly solution.

For many businesses, the temptation to develop their own website and host it on their own server or web hosting service is strong. Yet, even if an IT manager may be skeptical of website builders, it's important to consider several aspects of creating and operating a website. These include economics, time consumption, knowledge requirements, user-friendliness, and operational reliability.


Building and maintaining your own website can be expensive. Costs associated with development, server capacity, security, updates, and maintenance must be considered. In contrast, website builders offer a fixed monthly or annual cost, which can be more predictable and economically advantageous for many businesses.

Time Consumption

Time is money, and developing a website can be a time-consuming process. Website builders, on the other hand, offer a range of templates and features that make it possible to set up a functional and attractive website in a short time.

Knowledge and User-Friendliness

Developing your own website requires significant technical expertise. With website builders, one can create and update a website without needing technical knowledge, which can save the company time and resources.

Operational Reliability

A self-hosted website solution requires continuous monitoring and maintenance to ensure stable operation. Website builders take care of this, ensuring that the website is always up and running.

Website Builders

There are many excellent website builders available in the market; here's a brief overview of some of the most popular:

Wix: Wix is one of the most user-friendly website builders on the market. It offers a drag-and-drop editor, making it easy to customize design and layout.

WordPress.com: WordPress.com offers a simpler and more manageable version of WordPress, one of the world's most popular platforms for website building. It is particularly good for blogging and content-driven websites.

Shopify: Shopify is the leading platform for e-commerce. It offers a wide range of features and tools specifically designed for running an online store.

Squarespace: Squarespace is known for its aesthetically appealing and professional templates. It also offers a variety of e-commerce and blogging features.

Weebly: Weebly is particularly popular for its e-commerce functionality, making it a good choice for online stores.

Joomla: Joomla is a powerful and flexible platform known for its robustness and scalability. It has a wide range of features and extensions but can be more technically demanding than some other website builders. However, its power makes it a good choice for larger websites or those requiring more advanced features.

Google Sites: Google Sites is a free and user-friendly platform integrated with Google's other services. It allows you to easily create a website with drag-and-drop functionality and is particularly useful for businesses already using Google Workspace. Internettrafikk.no, the website you are visiting now, is made with Google Sites.

The choice of website builder will depend on a company's unique needs and resources. However, there is no doubt that website builders offer a practical, cost-effective, and user-friendly solution for developing and maintaining a website in today's digital landscape. It's definitely an option to consider before embarking on the task of creating and maintaining your own website solution.